DJ Hero : Worlds Collide
information
The Mill LA has collaborated with Prettybird and director Paul Hunter on the spot called Worlds Collide that promotes the release of Activision’s DJ Hero. Manufactured by the makers of Guitar Hero, this new game introduces an innovative way to experience music and allows wannabe DJs to mix and scratch their way through a multitude of music genres using a custom turntable controller. Starring hip-hop icons Eminem and Jay-Z, the ad features a host of visual effects used to demonstrate the mixing of two tracks by the gamer that stands between the duelling rappers in front of a cheering crowd.
credits
Advertising Agency: Crispin Porter & Bogusky, USA Creatives: Steve Babcock (CD), Conor McCann (Assoc CD) Producer: Amanda Ormerod Production Company: Prettybird Director: Paul Hunter DP: Don Davis Producer: William Green Editing Company: Number 6 Editor: Chan Hatcher Post Production: The Mill / Los Angeles Producer: Lee Pavey Shoot Attend: Billy Higgins, Gavin Welsman, Cory Brown Lead Flame: Ant Walsham Flame: Giles Cheetham, Chris Knight, Andy Bate, Tara DeMarco, Shane Zinkhon, Mike Plescia CG previs: Michael Panov Via adsoftheworld.com
Short URL: http://bes.tw/f5z