Promotion of the change in size of the Business and Sports Sections of The Sydney Morning Herald.
Advertising Agency: Whybin/TBWA/Tequila, Sydney, Australia Executive Creative Director: Garry Horner Creative Director: Matt Kemsley Art Director: Janelle Shearer Copywriter: Joe Craig Producer: Jessie Williams Photographer: Ben Rollison / StudioGo Via adsoftheworld.com