Stride : Heirloom
information
Stride is the ridiculously long lasting gum. To communicate this JWT Puerto Rico took the claim to the extreme. The famous cliche of a father giving to his son a precious gift passed from generation to generation was the perfect set up for our story.
credits
Client: Cadbury Adams Agency: JWT Production Company: Hocus Pocus Director: Luis Gerard Music + Sound Production: Mezzalunna/Glenn Monroig Chief Creative Officer: Jaime Rosado Art Director: Andrés Justo Copywriter: Lizette Morazzani Editor: Mizael Morales Producer: Noro Sebastián Country: Puerto Rico Account Executive: Richard Pascual, Axel Ramos Via www.coloribus.com
Short URL: http://bes.tw/76n
